NAVER Z, the operator of the leading avatar platform ZEPETO, unveiled its new anime-style Avatar, a groundbreaking addition to its already impressive lineup. This latest innovation is set to revolutionize the Vtuber (Virtual YouTuber) market, which was valued at USD 2.2 billion in 2022.
ZEPETO's anime-style avatars will make Vtuber market more accessible to aspiring Vtubers by removing the skills barrier and high costs of creating Vtuber characters. Plus, ZEPETO's in-house motion AI technology enables avatars to replicate real-life movements in real time, creating a more lifelike and interactive experience.
This positions ZEPETO ideally to capitalize on the rapid growth of the burgeoning Vtuber market, which is projected to exceed USD 13.2 billion by 2030, according to Market Watch.
Source: PR Newswire