Will Apple’s Vision Pro Spur Luxury’s VR Breakthrough?

After breaking headlines last June, Apple’s highly anticipated – and inexorably memeified – Vision Pro headset was finally released to the public on February 2.
 
Featuring over a dozen cameras, augmented reality (AR) content, and artificial intelligence-powered eye and gesture tracking for navigation and control, the wearable rivals Meta’s Quest headset with its technological capabilities.
 
But the function that tech evangelists are most enraptured by is the gadget’s virtual reality (VR) content. Unlike AR, the VR option isolates wearers from their surroundings, offering full digital immersion via the headset’s screens. Users can flip between the “real” and the “immersive” by using a dial, coined the Digital Crown.


Source: Jing Daily