NHN Corporation, a publicly-traded global IT company, through its NHN Gaming division, today announced a partnership with Mysten Labs to enter the web3 space. Mysten Labs is the initial contributor to the Sui blockchain, a first-of-its-kind Layer 1 blockchain and smart contract platform.
Sui Network is uniquely suited for web3 game design, offering low fees, fast transactions, and high scalability. Sui allows developers to build games that are decentralized, secure, and adept to enable ownership of in-game assets. Through the partnership with Mysten Labs, NHN continues to be at the forefront of global publishers adopting web3 gaming.
"What excites me about building with NHN is what we're beginning to refer to as 'stickiness' for users," said Evan Cheng, CEO and co-founder of Mysten Labs. "It's a code web3, as a whole, has not managed to crack, with daily active users on the most popular chains barely topping 300K. At Mysten Labs, our mission is to bring the benefits of web3 to the masses, by the billions. Creating products that actually attract user volume is our utmost priority."
NHN is the largest developer of social casino games in the APAC region through titles such as Hangame Poker and has deep expertise in building experiences with strong user retention. Across mobile, online, and desktop platforms, NHN's games have registered over 37 million total users with titles including Friends Pop and Crusaders Quest. In the second quarter of 2023, NHN Gaming generated the equivalent of $80 million USD in revenue.