Banks are betting on the metaverse, putting their younger employees and their customers into these computer-generated worlds in the hope that business will follow.
The virtual spaces, where avatars can interact with each other and synthesized environments, are seen as the next frontier after the great leap into mobile banking. Hana Bank CEO Park Sung-ho met with new entry-level employees in a virtual world using Zepeto, Naver's metaverse app, on Monday afternoon, the bank said. Park and the employees took a tour of the virtually-built Hana Global Campus, which is based on the bank's human resources training center in Cheongna, Incheon. This year's newbies were supposed to be trained at the Incheon campus, however they were unable to do so due to the coronavirus pandemic. So, they designed a version of the campus in the virtual space, according to the bank, and took CEO Park through what they had built. Source: Korea Joongang Daily
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